Freegulliver, LLC (New Orleans)

Name: Freegulliver, LLC
Address: 509 Octavia Street, New Orleans, LA, 70115
Telephone: 504-899-0300

Freegulliver, LLC is a large advisory firm based in New Orleans. It manages $314.2 million of regulatory assets for 517 client accounts. It has been registered with the SEC as an adviser since 2005 and has operated in the jurisdictions of Connecticut, Florida, Louisiana, and 5 other states.

Freegulliver provides financial planning services, portfolio management for individuals and small businesses, portfolio management for pooled investment vehicles, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, educational seminars and workshops, and concierge services; bill-paying services; management consulting; executive compensation consulting. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Freegulliver: assets under management

The assets under management (AUM) of Freegulliver, LLC is $314.2 million. The firm's AUM has grown by 734% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $127.06 million in discretionary accounts and $187.14 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $442.71 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $813.65 thousand.

Freegulliver has custody of $47.08 million in cash and securities for 9 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 60% of the total AUM. The second-largest asset type is exchange traded securities, which make up 15% of the firm’s portfolio. Investments in state and local bonds form 8% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Freegulliver, LLC for their services and products based on a percentage of assets under management, hourly charges, fixed fees, commissions, and performance-based fees. The adviser charges an additional fee when a set benchmark is outperformed. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Freegulliver serves?

The firm provides services to individuals, high net worth individuals, pooled investment vehicles, and pension and profit sharing plans. The largest group of clients of Freegulliver is high net worth individuals with 31 clients and $151.2 million of assets under management. Among the 10 most similar advisory firms, Freegulliver has the 4th lowest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $303.8 million for 153 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Freegulliver also advises several private funds. Namely, four hedge funds, one real estate fund, three other private funds, eleven private equity funds, and one venture capital fund. The minimum investment commitment required of non-related persons ranges from $10,000 to $500,139.

Careers at Freegulliver, LLC

The company employs 12 people that are either part- or full-time employees. 58 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Frank Friedler	Managing member/chief compliance officer	1 Mar 2001	75% - 100%	1487255
Denise Anne Guttenberg	Chief operations officer	1 Mar 2007	Other	4270364
Michael Allen Kirschman	Member, co-owner, iar	1 Jan 2017	25% - 50%	6184634

Based in New Orleans

The principal office where Freegulliver, LLC performs its advisory services is located at 509 Octavia Street, New Orleans, LA 70115, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 504-899-0300 or by fax 504-899-0123. The normal business hours are 8:30 to 4:30 on Monday - Friday. You can find more information about the New York firm at freegulliver.com.