Berkeley Capital Partners, LLC (Norcross)

Name: Berkeley Capital Partners, LLC
Address: 3500 Parkway Lane Suite 430, Norcross, GA, 30092
Telephone: 678-690-8700

Berkeley Capital Partners, LLC is a large advisory firm based in Norcross. It manages $484.36 million of regulatory assets for 1,621 client accounts. It has been registered with the SEC as an adviser since 2015 and has operated in the jurisdictions of Arizona, California, Florida, and 17 other states.

Berkeley Capital Partners provides portfolio management for individuals and small businesses, portfolio management for pooled investment vehicles, and selection of other advisers. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Berkeley Capital Partners: assets under management

The assets under management (AUM) of Berkeley Capital Partners, LLC is $484.36 million. The firm's AUM has grown by 137% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $406.8 million in discretionary accounts and $77.56 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $313.89 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $238.65 thousand.

Berkeley Capital Partners has custody of $95.7 million in cash and securities for 130 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 45% of the total AUM. The second-largest asset type is investment grade corporate bonds, which make up 18% of the firm’s portfolio. Investments in state and local bonds form 14% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Berkeley Capital Partners, LLC for their services and products based on a percentage of assets under management and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Anthony Francis Palazzo serves?

The firm provides services to individuals, high net worth individuals, pooled investment vehicles, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Anthony Francis Palazzo is high net worth individuals with 88 clients and $297.76 million of assets under management. Among the 9 most similar advisory firms, Berkeley Capital Partners has the 4th lowest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $484.36 million for 704 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Berkeley Capital Partners also advises several private funds. Namely, one other private fund and three private equity funds. The minimum investment commitment required of non-related persons ranges from $10,000 to $250,000.

Careers at Berkeley Capital Partners, LLC

The company employs 10 people that are either part- or full-time employees. 90 percent of the employees work as investment advisers or researchers. 7 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Anthony Francis Palazzo has been acting as President since 1 Jul 2015. Daniel Blake Newberg joined the executive team most recently as the Vice President/Secretary/Chief Compliance Officer.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Anthony Francis Palazzo	President	1 Jul 2015	Other	4998050
Daniel Blake Newberg	Vice president/secretary/chief compliance officer	1 Jul 2015	Other	2100977
Chris M Eddy	Vice president/treasurer	1 Jul 2015	Other	5438689
Inc. Bcp Services	Sole member	1 Jul 2015	75% - 100%	26-4412077
Christopher Martin Eddy	Vice president/treasurer	1 Jul 2015	Other	5438689

Indirect Owners

The SEC currently registers 2 indirect owners.

Name	Entity	Date acquired	Ownership	Employer ID
Michael Crooks Eddy	Shareholder	1 Mar 2009	50% - 75%	1098894
Stuart James Blewett	Shareholder	1 Mar 2009	25% - 50%	2319375

Based in Norcross

The principal office where Berkeley Capital Partners, LLC performs its advisory services is located at 3500 Parkway Lane Suite 430, Norcross, GA 30092, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 678-690-8700 or by fax 678-690-8710. The normal business hours are 9:00am - 4:30pm on Monday - Friday. You can find more information about the New York firm at berkeleycp.com/.