W.G. Shaheen & Associates, Ltd. Dba Whitney & Company (Rochester)


W.G. Shaheen & Associates, Ltd. Dba Whitney & Company is a large advisory firm based in Rochester. It manages $29.07 million of regulatory assets for 64 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdiction of New York.




W.G. Shaheen & Associates, Ltd. Dba Whitney & Company provides portfolio management for individuals and small businesses. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

W.G. Shaheen & Associates, Ltd. Dba Whitney & Company: assets under management

The assets under management (AUM) of W.G. Shaheen & Associates, Ltd. Dba Whitney & Company is $29.07 million. The company doesn't manage any assets belonging to foreign clients.


The firm manages $28.55 million in discretionary accounts and $511.9 thousand in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $453.25 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $511.9 thousand.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay W.G. Shaheen & Associates, Ltd. Dba Whitney & Company for their services and products based on a percentage of assets under management and fixed fees. Flat-fee based compensation is the most transparent and the one you can safely predict in advance. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Based in Rochester

The principal office where W.G. Shaheen & Associates, Ltd. Dba Whitney & Company performs its advisory services is located at 311 Alexander Street, Rochester, NY 14580 The mailing address of the firm is 1164 Appian Drive, Webster, NY 14580. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 716-232-6200 or by fax 716-232-5698. The normal business hours are 9:00a.m - 5:00p.m on Monday - Friday.