Banyan Capital Management Inc (Atlanta)

Name: Banyan Capital Management Inc
Address: 2100 Riveredge Parkway, Atlanta, GA, 30328
Telephone: 770-951-2129

Banyan Capital Management Inc is a large advisory firm based in Atlanta. It manages $106.06 million of regulatory assets for 195 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdictions of Florida, Georgia, North Carolina, and Texas.

Banyan Capital Management provides portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, and educational seminars and workshops. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Banyan Capital Management: assets under management

The assets under management (AUM) of Banyan Capital Management Inc is $106.06 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 257% since the beginning of its operation, and $486 thousand of the total AUM is attributable to clients outside of the United States.

The firm manages $106.06 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $543.91 thousand each.

Banyan Capital Management has custody of $70.58 million in cash and securities for 58 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 85% of the total AUM. The second-largest asset type is investment and business development companies, which make up 10% of the firm’s portfolio. Investments in cash and cash equivalents form 5% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Banyan Capital Management Inc for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Gary Lynn Watkins serves?

The firm provides services to individuals, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Gary Lynn Watkins is high net worth individuals with 40 clients and $83.68 million of assets under management. Among the 6 most similar advisory firms, Banyan Capital Management has the highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $106.06 million for 85 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Banyan Capital Management doesn't advise any private funds.

Careers at Banyan Capital Management Inc

The company employs 4 people that are either part- or full-time employees. 50 percent of the employees work as investment advisers or researchers. 3 employees are registered as investment adviser representatives with the state securities authorities.

There’s a single person with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Gary Lynn Watkins	President/chief compliance officer	1 Dec 1987	75% - 100%	4378443

Based in Atlanta

The principal office where Banyan Capital Management Inc performs its advisory services is located at 2100 Riveredge Parkway, Atlanta, GA 30328, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 770-951-2129 or by fax 770-951-8277. The normal business hours are 9:00 - 5:00 on Monday - Friday. You can find more information about the New York firm at banyancapital.com.