Executive Financial Planning, Incorporated (Jackson)


Executive Financial Planning, Incorporated is a large advisory firm based in Jackson. It manages $225 million of regulatory assets for 1,700 client accounts. It has been registered with the SEC as an adviser since 2005 and has operated in the jurisdictions of Alabama, Arkansas, California, and 9 other states.

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Executive Financial Planning, Incorporated provides financial planning services, portfolio management for individuals and small businesses, and portfolio management for businesses and institutional clients. It prepares financial plans for approximately 750 clients. On top of advisory services, the firm doesn't engage in other business activities.

Executive Financial Planning, Incorporated: assets under management

The assets under management (AUM) of Executive Financial Planning, Incorporated is $225 million. The firm's AUM has grown by 28% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $105 million in discretionary accounts and $120 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $210 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $100 thousand.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Executive Financial Planning, Incorporated for their services and products based on a percentage of assets under management and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Executive Financial Planning, Incorporated

Douglas Max Mcdaniel has been acting as President since 1 Mar 1995. Edward Tillery Simmons joined the executive team most recently as the Chief Compliance Officer, Chief Technology Officer.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Douglas Max Mcdaniel President 1 Mar 1995 25% - 50% 1340937
William Orlando Stone Executive vice president, secretary/treasurer 1 Aug 1995 Other 2647149
John Mark Holliday Executive vice president 1 Aug 1996 Other 2773162
Neal John Clement Advisory representative 1 Nov 1997 Other 2997135
Scot Allen Thigpen Advisory representative 1 Oct 1998 Other 2165506
Robert Otis Lenoir Advisory representative 1 Jul 1999 Other 1499588
Edward Tillery Simmons Chief compliance officer, chief technology officer 1 Feb 2000 Other 4424331

Based in Jackson

The principal office where Executive Financial Planning, Incorporated performs its advisory services is located at 1501 Lakeland Drive, Jackson, MS 39216, which is also the mailing address of the firm. An additional office of the firm is in Tupelo, MS. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 601-364-7300 or by fax 601-364-7307. The normal business hours are 8:00 a.m - 5:00 p.m. on Monday - Friday. You can find more information about the New York firm at www.efpinc.com.