Meridian Investment Counsel, Inc. (San Leandro)


Meridian Investment Counsel, Inc. is a large advisory firm based in San Leandro. It manages $312.73 million of regulatory assets for 503 client accounts. It has been registered with the SEC as an adviser since 2004 and has operated in the jurisdictions of California, Hawaii, Texas, and Washington.

Meridian Investment Counsel provides portfolio management for individuals and small businesses. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Meridian Investment Counsel: assets under management

The assets under management (AUM) of Meridian Investment Counsel, Inc. is $312.73 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 870% since the beginning of its operation, and $334.17 thousand of the total AUM is attributable to clients outside of the United States.

The firm manages $312.73 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $621.72 thousand each.

Investments

The firm invests in exchange traded securities the most. They account for 63% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 13% of the firm’s portfolio. Investments in investment grade corporate bonds form 8% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Meridian Investment Counsel, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Michael Lawrence Woodall serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Michael Lawrence Woodall is high net worth individuals with 71 clients and $261.56 million of assets under management. Among the 11 most similar advisory firms, Meridian Investment Counsel has the 4th highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $312.73 million for 152 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 1% of the firm’s clients are foreign persons or businesses.

Meridian Investment Counsel doesn't advise any private funds.

Careers at Meridian Investment Counsel, Inc.

The company employs 7 people that are either part- or full-time employees. 71 percent of the employees work as investment advisers or researchers. 5 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Michael Lawrence Woodall has been acting as President since 1 Apr 2004. Trustees Of Woodall Family 2010 Trust U/A Dtd 5/5/10 Fbo Nancy Woodall & Michael L. Woodall Nancy Woodall & Michael L. Woodall joined the executive team most recently as the Shareholder.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Michael Lawrence Woodall President 1 Apr 2004 75% - 100% 4799802
Michael Lawrence Woodall Cfo & secretary 1 Sep 2004 Other 4799802
Nancy Woodall President & chief compliance officer 1 Sep 2004 Other 3223028
Trustees Of Woodall Family 2010 Trust U/A Dtd 5/5/10 Fbo Nancy Woodall & Michael L. Woodall Nancy Woodall & Michael L. Woodall Shareholder 1 Dec 2010 75% - 100% xxx-xx-xxxx
Woodall Family 2010 Trust U/A Dtd 5/5/10 Fbo Nancy Woodall & Michael L. Woodall Shareholder 1 Dec 2010 75% - 100% xxx-xx-xxxx

Indirect Owners

The SEC currently registers 2 indirect owners.

Name Entity Date acquired Ownership Employer ID
Michael Lawrence Woodall Trustee 1 Dec 2010 Other 4799802
Nancy Woodall Trustee 1 Dec 2010 Other 3223028

Based in San Leandro

The principal office where Meridian Investment Counsel, Inc. performs its advisory services is located at 1040 Davis Street, San Leandro, CA 94577, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 510-493-7650 or by fax 510-280-7900. The normal business hours are 9:00am to 5:00pm on Monday - Friday.